TLMI has announced that Austin, TX-based Market Research and Technical PR firm, LPC, Inc., has been named the association’s agency of record across multiple marketing, PR and communications service functions. LPC’s principals have worked with TLMI in the past in different capacities, and the firm has been working with the association over the past decade in carrying out market research studies, economic reports and industry intelligence projects.

LPC’s day-to-day work with TLMI will include managing the association’s press releases, announcements, monthly and quarterly publications, database development, event marketing campaigns and content, and social media strategies. LPC has been working with associations, printed packaging converters and industry suppliers for the past 20 years, managing companies market outreach strategies and conducting tailored market research studies and industry intelligence reports.

Dan Muenzer, TLMI President, comments, “I’m thrilled to have LPC on board, working in different areas and helping us with member and prospective member outreach and high priority industry initiatives that will benefit TLMI’s members and further reinforce our position as the prominent and reputable member-driven association that we are. LPC will be working with myself and TLMI staff in carrying out defined objectives that relate back to the key pillars of the association’s strategic plan. We have new and exciting things in store for 2018 and it’s great to have LPC along for the ride.”

Jennifer Dochstader, co-founder of LPC, comments, “It’s great to be working with TLMI again. TLMI is truly unlike any other association. This year marks the association’s 85thanniversary and to be part of a group with such a strong history that to this very day remains singularly focused on serving its members and the greater industry is an honor. We look forward to working closely with Dan and his exceptional team and to helping make 2018 a great year for TLMI.”